In February, I started working on a workshop I had full confidence had the potential to really help some small businesses make big strides with their content marketing strategies. In March, everything shut down. And if I’m being honest, I was so disheartened about the social distancing that I completely stepped away from the workshop. Why bother putting all the work into it if it would be months before I could sit in a room of entrepreneurs and show them my strategies?
Today it hit me. The idea of moving the workshop to Zoom or as an online class just didn’t feel right. While I fully believe businesses benefit from investing in their marketing, paying for a workshop doesn’t need to be the top priority right now. So I’m just going to teach y’all how to do what I do. Seriously.
The cobbler’s son has had no shoes for far too long. You genuinely don’t have to scroll to hit the end of my Insta feed. I have a grand total of 8 posts and 72 followers because I just don’t take the time to market myself. I’m busy helping other businesses grow their online presence through content marketing and more. Some of them want to understand the interworkings of what I do, others just want results. Either way, let’s crack this thing wide open and take a look at how to do what I do and I’ll apply it to my own social media. You can watch my stats for yourself. My strategies work and I’m going to show you how.
Over the coming weeks, I’ll be sharing all the information I was going to present in my content marketing workshop. No fees, no sign up required. Just me spilling the tea on how to build a great content marketing strategy that actually works for your business. I’ll be honest. It’s not all easy but it’s definitely not all hard. More often than not, it’s tedious. It’s time-consuming. But it’s learnable and it’s doable. If you’d rather I do it for you, you can learn more about my content marketing plans here.